Archive for leadership SmartBlogs

Customer service is something that is a reflection of corporate values.

Good service is a reflection of good values. When an employee says that management makes it easy to do what’s right, it means they are teaching employees to put customers first and, most importantly, backing it up by example.

Organizations whose cultures place a premium on doing what’s right are organizations for which employees want to work and customers want to patronize.[…] Continue Reading »

In my latest book. I describe Hidden Leaders as the people in companies that provide a powerful leadership presence despite the fact that their title or position provides them little to no authority. In fact. the topic I’ve received the most feedback on from the book is the importance of leading through relationships.

To the naked eye, it may seem they are simply able to get things done.[…] Continue Reading »

Welcome to SmartBrief Education’s original content series about the unique stories of teacherpreneurs. These are the innovative individuals confronting challenges, creating solutions and bringing them to market. In this blog post, Robert Ahdoot, a high-school math teacher and founder of YayMath.org, offers tips to develop “teacherpreneur flow.”

In March, I shared my interview with lifelong teacherpreneur, Bruce Powell.[…] Continue Reading »

 

Environmental issues are a constant point of contention for activists and big business. While environmentalists want to preserve and protect nature, businesses leaders are often pressured to think more about the bottom line. Mark Tercek, CEO of The Nature Conservancy, implores both sides to look at things differently.

TNC’s mission isn’t unlike that of many other environmental nonprofits.[…] Continue Reading »

SmartPulse — our weekly nonscientific reader poll in SmartBrief on Leadership — tracks feedback from more than 190,000 business leaders. We run the poll question each week in our e-newsletter.

How effectively do content marketing efforts (blogs, white papers, etc.) drive action by your customers?

  • Extremely — our content marketing drives great lead generation: 6.06%
  • Generally — our content sometimes sparks new conversations with prospects/clients: 34.55%
  • Not at all — our content generates few, if any, comments, feedback or leads: 36.97%
  • Not the point — we only publish content because everyone else does: 4.24%
  • Not relevant — we have much higher priorities than content marketing: 18.18%

Increase Your Return.[…] Continue Reading »