Archive for CEO SmartBlogs

SmartBrief, as part of its Advertising Week coverage, is interviewing top executives at the 4A’s, IAB, MMA and ANA.

In the second post of the series, Mobile Marketing Association CEO Greg Stuart discusses how he turned around the organization amid financial turmoil, why mobile is reshaping advertising and what industries stand to see the most disruption from emerging technologies.[…] Continue Reading »

The following answers are provided by the Young Entrepreneur Council, an invite-only organization comprised of the world’s most promising young entrepreneurs. The YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and e-mail lessons. Read previous SmartBlogs posts by YEC.[…] Continue Reading »

The following is an excerpt from “Fortune Zoom: Surprising Ways to Supercharge Your Career,” (September 2013, Time Home Entertainment), by Daniel Roberts and other Fortune contributors, which focuses on 40 business leaders under 40. This excerpt was written by Patricia Sellers.

Marissa Mayer had just arrived home from a whirlwind business trip to Asia in June 2012 when opportunity came her way.[…] Continue Reading »

I’ve been a CEO 10 times. I can’t say that I know all the keys to success, but I have a lot of experiences with what CEOs need and more importantly, their greatest fears. For it’s these fears that single out the CEO from other roles in business.

When things are going great, it’s the CEO who is often singled out as the hero.[…] Continue Reading »

There are three broad conclusions about Steve Ballmer’s tenure as Microsoft CEO, which will come to an end within 12 months.

The most negative is illustrated by his being laughably wrong about the iPhone and is bolstered by instant or slow-burning failures in phones (the Kin) and tablets (Surface). A pragmatist would counter by noting that the company under Ballmer more than tripled sales, doubled profits and found minor successes (such as the XBox) while preserving enterprise and services profits.[…] Continue Reading »