Archive for yumbrands SmartBlogs

Restaurant traffic increased a bit in the U.S., Canada and other developed countries during the first quarter, with the exception of Australia and several European countries, including Germany, Italy and Spain, according to NPD Group. The picture was a bit brighter when it came to the average check, which was up in all 10 countries measured, except Spain and the U.K.[…] Continue Reading »

Chick-fil-A cuts the fat in children’s meals; a history of Dom Pérignon; and how Subway generates its big media buzz.

Read about all this and more in this week’s top five most-clicked links in SmartBrief on Restaurants:

Image credit: narvikk, via iStockphoto[…] Continue Reading »

Wendy’s takes home the title of top mega chain heavyweight in this year’s Zagat survey; millennials have a major snack attack; and franchises are not faring well in today’s economy.

Read about all this and more in last week’s top five most-clicked links in SmartBrief on Restaurants:

This guest post is by Roger McClendon, chief sustainability officer of Yum! Brands. Yum! Brands has more than 38,000 restaurants and is adding about 1,500 per year.  See what this global company is doing to feed the world and make a step toward environmental sustainability.

At Yum! Brands, we care about how we operate and grow our businesses around the globe and understand that we have a responsibility to our customers, employees and shareholders to be forward-thinking and intentional in executing our environmental sustainability vision, which is focused on:

  • Reducing our environmental impact
  • Operating our restaurants more efficiently
  • Improving our restaurant economics, thereby increasing our profitability
  • Reinforcing the positive reputation of our global brands

We are acting boldly to support this vision.  In 2011, we are committed to minimizing our environmental impact by:

  • Reducing our global energy and water consumption 10% by 2015
  • Developing LEED-certifiable restaurant standards and prototypes in five markets stretching around the globe by 2012
  • Elevating Yum’s sustainability packaging vision into actionable brand goals
  • […] Continue Reading »