Archive for socialmediaforassociations SmartBlogs

This guest post is by Jennifer McNally, SmartBrief’s director of editorial operations.

“Focus on the relationship, not the technology.” Sage advice from social media expert Charlene Li, who kicked off our Buzz2010 series of breakfast meetings with tips for associations to be more transparent as they embrace social media.

Facebook, Twitter and LinkedIn may be the vehicles you use to get out information, but the key is in the dialog you have with your constituents, whether they are association members, employees or consumers.[…] Continue Reading »

Today’s guest post is from Doug Naegele, founder of mobile media firm TextandShout.com. An avid SmartBrief on Social Media reader and inveterate entrepreneur, Doug sent these notes from the Association New Media Summit in Arlington, Va., which brought together trade groups, technology vendors and new media thinkers for seminars and brainstorming.

One of the main reasons professionals and businesses join trade associations is to connect with other members.[…] Continue Reading »

Know anyone in the association or non-profit world?

On Thursday, July 9, SmartBrief will host an event in downtown D.C. for industry trade groups eager to incorporate social media and word-of-mouth tactics into their overall strategy. This one-day summit explores the measurable impact of the social Web on the business needs of associations and non-profits.

Organized by SmartBrief and SocialFish, Buzz2009: Social Media for Associations offers association execs the opportunity to meet some of the biggest names in social media, including Apple visionary, author and Twitter super-user Guy Kawasaki, Word of Mouth Marketing Association founder Andy Sernovitz and Return Path e-mail goddess Stephanie Miller.[…] Continue Reading »