Archive for socialmedia SmartBlogs

Social media, the ever-elusive but never exclusive opportunity, allows brands to establish a direct channel to engage and interact with their key audiences (e.g., customers, partners and employees). Yet, according to CEO.com’s 2014 Social CEO Report, nearly two-thirds of Fortune 500 CEOs have no identifiable presence on the major social networks (Twitter, Facebook, LinkedIn, Google+ and Instagram).[…] Continue Reading »

Every restaurant, supermarket, convenience store, food truck, hospital cafeteria, manufacturer, distributor — every food business — generates a huge amount of data. Data on average checks, typical wait times, cooler temperature, product inventory levels, loyalty card usage rates, social media engagement — the list goes on. And that list grows every day, as new technologies and services enter the market.[…] Continue Reading »

Tesla founder and CEO Elon Musk took to Twitter last week to share the following news:

That tweet sent Tesla’s share price up, ultimately adding about $1 billion to the firm’s market capitalization. That is great news for Tesla and fans of the company’s cars, but it may cause some headaches for Tesla’s compliance department because Musk’s tweet might have violated guidance from the Securities and Exchange Commission on the use of social media.[…] Continue Reading »

With the evolution of social media, professors and students are now able to forge a lifetime of mentorship and friendship if they do it right.

After all, having the ability to mentor students is one of the great honors of being a professor. And now with the emergence of social media, that bond does not have to end when the course is over.[…] Continue Reading »

If you haven’t noticed by now, consumers are making a huge social shift from Instagram to Snapchat. The migration over to the popular self-destructing photo and video social network is happening right before our eyes. Snapchat is a multifunctional app: People use it to communicate one-to-one, one-to-few, and one-to-all. They share moments, not just pretty pictures, through stills and videos with added captions, doodles, and filters to make them even more fun and personal.[…] Continue Reading »