Archive for security SmartBlogs

A days-long malware attack this month targeting servers used by search giant Yahoo underscores the unique security challenges that continue to face companies transitioning into the digital marketing arena.

The malware, which exploited Java vulnerabilities in ads served on Yahoo sites, affected as many as 27,000 Yahoo users an hour, according to security company Fox-IT. Specifically, the “malvertisements” redirected unsuspecting Yahoo users to sites hosting the Magnitude exploit kit, which is designed to install a variety of trojans and click-fraud malware onto computers.[…] Continue Reading »

In order to compete in the modern marketplace, your company probably has to be on social media. Even if your company isn’t, your employees will be, and they are likely using it every day, often from your computers, which creates potentials for risk.

Your employees will always be the weak link in your security solution. Unlike the computers, they cannot be programmed to avoid bad behaviors.[…] Continue Reading »

SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.

This week, we asked: Would you use a two-step authentication process to secure your social media accounts if such a service were available?

  • Yes: 75.80%
  • Not sure: 14.65%
  • No: 9.55%

Recent security breaches at Twitter have certainly gotten SmartBrief on Social Media readers’ attention.[…] Continue Reading »

SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.

This week, we asked: Are you concerned about your social media accounts being compromised by hackers?

  • Yes: 63.30%
  • No: 36.70%

Recent hackings of Burger King’s and Jeep’s Twitter accounts are unfortunate, but they may yet have an upside.[…] Continue Reading »

So, a man walks into a Denny’s in Madison, Wis., in search of a meal. Does he take a table, dine and pay in the regular fashion? No, this guy goes in and tells the staff he’s the new general manager and proceeds to the kitchen to make himself dinner.

I read this story last week and waited for the punch line, which NPR conveniently provided in the form of one of the more creative police reports to make the media in some time.[…] Continue Reading »