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Future of Engagement
Murray Newlands

Analyzing Buddy Media CEO Michael Lazerow’s emotional video response to Salesforce deal

By Murray Newlands on June 8th, 2012 | 25912Comment on this posthttp%3A%2F%2Fsmartblogs.com%2Fsocial-media%2F2012%2F06%2F08%2Fanalyzing-buddy-media-ceo-michael-lazerows-video-response-to-salesforce-deal%2FAnalyzing+Buddy+Media+CEO+Michael+Lazerow%27s+emotional+video+response+to+Salesforce+deal2012-06-08+11%3A46%3A39Murray+Newlandshttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D25912

Salesforce recently signed a $689 million acquisition deal with Buddy Media, a marketing company that connects brands to customers through social media. Buddy Media will become part of the company for cloud computing and customer-relationship management this summer. What is remarkable about this acquisition is that the conversation is being dominated by a personal response video created by Buddy Media CEO Michael Lazerow two hours after signing the deal.[…] Continue Reading »

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Comment Bubble 25912Comment on this posthttp%3A%2F%2Fsmartblogs.com%2Fsocial-media%2F2012%2F06%2F08%2Fanalyzing-buddy-media-ceo-michael-lazerows-video-response-to-salesforce-deal%2FAnalyzing+Buddy+Media+CEO+Michael+Lazerow%27s+emotional+video+response+to+Salesforce+deal2012-06-08+11%3A46%3A39Murray+Newlandshttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D25912
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