Archive for response SmartBlogs
By Derby Cox on June 29th, 2011 | 166193 comments on this postAre+you+responding+to+posts+on+social+media+sites%3F2011-06-29+10%3A28%3A46Derby+Coxhttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D16619
SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.
Last week’s poll question: How often do you respond to comments about your business on social media sites?
Sometimes: 14.22%[…] Continue Reading »
By Guest Blogger on February 7th, 2011 | 145669 comments on this post7+ways+social+media+is+changing+the+way+we+do+business2011-02-07+13%3A35%3A33Guest+Bloggerhttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D14566
This post was written by Jay Baer and Amber Naslund and was culled from their book, “The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter & More Social,” available now.
Business has changed. This new era (we call it “The Now Revolution”) is characterized by speed, by new expectations and demands from customers, and by dynamic and ever-shifting systems and tools.[…] Continue Reading »
By Andy Sernovitz on February 4th, 2011 | 1455411 comments on this postAndy%E2%80%99s+Answers%3A+How+Johnson+%26amp%3B+Johnson+uses+social+media+in+highly+regulated+industries2011-02-04+14%3A20%3A50Andy+Sernovitzhttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D14554
It can be challenging for anyone to get started in social media. It’s even tougher when you’re at a large company — and even tougher still when you’re at a large company in a highly regulated industry.
What topics are can you engage in? How do you create an efficient approval process? How and when should you respond to content on third-party websites?[…] Continue Reading »
By Jesse Stanchak on January 25th, 2011 | 1437711 comments on this postSocial+media+judo%3A+How+to+turn+a+fight+into+a+brand-building+moment2011-01-25+15%3A01%3A35Jesse+Stanchakhttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D14377
In Monday’s post, Jay Baer and Amber Naslund explained how to use social networks to respond to a full-blown communications crisis. They offered some great advice for handling a PR nightmare on a social channel. But how can you keep it from getting to that point? How do you diffuse conflicts before they turn into all-hands situations?[…] Continue Reading »