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By Julia Russell on January 23rd, 2013 | 367611 comment on this postPlaced+uses+location+analytics+for+good+with+Give+2+Charity+app2013-01-23+21%3A14%3A54Julia+Russellhttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D36761
Location analytics certainly has its use in marketing, government and various other fields, but charitable giving isn’t immediately associated with the technology. However, Seattle-based tech company Placed thought to put the two together in an application that lets users give to charity in exchange for information on their whereabouts.
The Give 2 Charity app allows users to opt-in to location measurement in exchange for points that can be redeemed for donations to charities of their choice.[…] Continue Reading »