Archive for Oprah SmartBlogs

Brand Oprah was flying high, and then she made one critical branding failure — a failure that caused her to drop in Fortune‚Äôs Most Powerful Women list from No. 6 in 2010 to No. 50 in 2012.

The measure of any brand is its intangible value or reputation, and the intangible value of Brand Oprah has declined.[…] Continue Reading »

A major difference between geniuses and the rest of the population; how to shoot down ideas without using the word “no”; and a rendition of Don McClean’s “American Pie” by Grand Rapids, Mich.

It’s all in this week’s top five most-clicked links in SmartBrief on Leadership:

Image credit: narvikk, via iStock Photo[…] Continue Reading »