Archive for mobilemarketing SmartBlogs
If you haven’t been using text and SMS messaging to help promote your restaurant, it’s a great time to get started.
The average open rate of text or SMS marketing messages is about 95%, and most of those messages are opened within 15 minutes of being received. Some restaurants have seen a steady average of 16% of text offers being redeemed, which is impressive when compared with the 20% open rate and 5% redemption rate of e-mail marketing messages and the less than 1% redemption rate for direct-mail messages.[…] Continue Reading »
Creating a mobile presence for your restaurant is incredibly important. You need customers to be able to find your restaurant on a mobile device, then be satisfied by their experience. If you have a mobile website, are listed in local search engines and use social media and review sites, that’s great. But you have to keep those updated — otherwise your customers will leave with a bad taste in their mouth.[…] Continue Reading »
The three main things people use their mobile phones for are calling, texting and e-mailing. Mobile coupons are 10 times more likely to be redeemed than traditional coupons. Forty-two percent of your customers want to opt in to receive specials, coupons and announcements from you, and less than 5% of customers will choose to opt out. Half your customers will make special trips to redeem those coupons.[…] Continue Reading »