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Ideas in Action, Research
Rob Birgfeld

Turning social media into research and development for the rest of us

By Rob Birgfeld on July 20th, 2010 | 113525 comments on this posthttp%3A%2F%2Fsmartblogs.com%2Fsocial-media%2F2010%2F07%2F20%2Fturning-social-media-into-research-and-development-for-the-rest-of-us%2FTurning+social+media+into+research+and+development+for+the+rest+of+us2010-07-20+11%3A26%3A33Rob+Birgfeldhttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D11352

Research and development seems like a foreign concept to many of us. Small businesses, nonprofits and countless others often consider the very ideas of focus groups, surveying and researching customers to be outside their typically tight scope.

The problem is, these businesses can benefit most from the type of insight that market research provides. Where should you allocate your budget?[…] Continue Reading »

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Tags: market analysis, market research, National Sleep Foundation, nonprofit, Research, sleep foundation, social media, Suzette Gardner
Comment Bubble 113525 comments on this posthttp%3A%2F%2Fsmartblogs.com%2Fsocial-media%2F2010%2F07%2F20%2Fturning-social-media-into-research-and-development-for-the-rest-of-us%2FTurning+social+media+into+research+and+development+for+the+rest+of+us2010-07-20+11%3A26%3A33Rob+Birgfeldhttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D11352
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