Archive for humor SmartBlogs

Negative word-of-mouth happens to everyone. No industry, brand or product is immune to it. When it happens in social media, it can feel extra painful — because it’s out there in the open for everyone to see.

But true word-of-mouth marketers know that these experiences — while sometimes frustrating and disappointing — are opportunities in disguise. They take advantage of these moments to show customers that they’re listening, that they’re human and sometimes make mistakes, and that they care enough to fix the problem.[…] Continue Reading »

Bitly helps social media users get a jump on trends; how humor can make your blogs better; and some fancy brands find social media success.

It’s all in this week’s top five most-clicked links in SmartBrief on Social Media:

Image credit: narvikk, via iStockphoto[…] Continue Reading »

This post is by Erik Deckers, owner of Professional Blog Service and co-author of “Branding Yourself” (Pearson 2010) and “No Bullshit Social Media.” He has also been a newspaper humor columnist for 17 years, as well as a playwright, for stage and radio theater.

Humor is one of the toughest skills to do well consistently, let alone master.[…] Continue Reading »

?This post is by Lori Randall Stradtman, who designs WordPress sites and blogs about social media trends at Social Media Design and Social Media Examiner.

Zealous fans all but overpowered the marketing of  “True Blood,” said panelists at a recent South by Southwest Interactive Festival session. But not only did HBO light that fire in the first place, the network fanned the flames and allowed them to spread untamed — all while staying true to the show’s vision.[…] Continue Reading »

This coverage of SxSW is brought to you by Buddy Media, power tools for Facebook. Eight of the world’s top 10 brands build their businesses on Facebook with Buddy Media tools. What’s your plan? Download White Paper.

This post is by Stephen Easley, vice president for government affairs and general counsel of F2 Technologies, a wireless data technology company.[…] Continue Reading »