Archive for H&RBlock SmartBlogs
By Andy Sernovitz on June 9th, 2011 | 162394 comments on this postAndy%26%23039%3Bs+Answers%3A+How+H%26amp%3BR+Block+uses+social+media+to+help+customers+through+the+stress+of+tax+season2011-06-09+08%3A17%3A42Andy+Sernovitzhttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D16239
Love focused on how they’ve moved away from the “coolness factor” strategies — things such as Second Life and viral videos — to content and timely communications that actually help the customer during tax season.[…] Continue Reading »
By Guest Blogger on January 7th, 2011 | 64536 comments on this postHow+H%26amp%3BR+Block+made+social+media+everyone%E2%80%99s+job2011-01-07+12%3A13%3A56Guest+Bloggerhttp%3A%2F%2Fsmartblogs.com%2Fworkforce%2F%3Fp%3D6453
This post was written by Jay Baer and Amber Naslund and was culled from their forthcoming book, “The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter & More Social,” available for pre-order and debuting Feb. 1. Download the first chapter free at Facebook.com/nowrevolution.
It used to be so simple.
Decisions were made according to an organization chart that classified people according to their functional role.[…] Continue Reading »