Archive for Google SmartBlogs
As users and marketers are maturing in the use of social media, platform providers are also entering a new stage in their life cycles. Here are three social media trends that will shape the social media world as we know it. Taken together, these three big ideas will lead more and more marketers to embrace Google+.
Maturity
For many social media marketers, the effects of “shiny object syndrome” have worn off when it comes to social media.[…] Continue Reading »
This year, social media marketing is all about content — and that’s where video comes in. Internet video is a great way to generate wider brand awareness or to increase traffic to your website, and social media websites provide a truly unmatchable marketing resource.
So, how can you use video to improve your social media marketing? Here are some top tips for the most popular social media platforms.[…] Continue Reading »
Facebook falls
Had Facebook not been the social behemoth that it is, most people would have probably bailed on this promiscuous social network that assumes we are OK with them selling ads based on our actions. The reality is that Facebook will prevail again, but in a way that may not be suitable for the restaurant business.[…] Continue Reading »
In November 2010, Facebook announced an ambitious feature, Seamless Messaging, that among other things touted, “You decide how you want to talk to your friends: via SMS, chat, e-mail or messages. They will receive your message through whatever medium or device is convenient for them.” Two years later, in my opinion, Google+ has executed an integrated messaging that comes with you no matter which device or software you are using.[…] Continue Reading »
Google+ has many great features besides adding your friends to circles. The network’s video chat tool, Google+ Hangouts, has awesome audio and video quality. If you’re curious about the tool but not sure how to get started, the points below will help you be successful when you’re video chatting with others on Google+.
Have a moderator. I would suggest that someone moderates your Google+ Hangout.[…] Continue Reading »
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