Archive for Google SmartBlogs
By Ambreen Ali on September 29th, 2014 | 54221Comment on this postLive+at+%23IABMixx%3A+Realizing+the+digital+video+opportunity2014-09-29+20%3A36%3A15Ambreen+Alihttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D54221
“Video is exploding.”
That statement by Facebook’s Sheryl Sandberg during her opening remarks at the Interactive Advertising Bureau’s MIXX Conference sums up the sentiment among publishers and marketers as this year’s Advertising Week begins.
Sandberg made her remarks to Katie Couric as the duo shared the stage at the IAB conference. Couric explained that her Yahoo News interviews with baseball legend Joe Torre and Secretary of State John Kerry are available in both snippets and in longer form to take advantage of the multiple ways that consumers now consume content.[…] Continue Reading »
No sector is moving faster to embrace digital advertising than those of media and entertainment. Why? Because of consumers like you.
By reading this blog post – and, presumably, streaming video content occasionally or playing mobile games – you are driving a sea change in the way companies that broadcast news and entertainment shows, produce music and movies and create video games market themselves: As their audiences shift online, so must they.[…] Continue Reading »
By Larry Domine and Tony Stanislawski on February 7th, 2014 | 487071 comment on this postWhy+students+should+embrace+Google%2B2014-02-07+12%3A00%3A34Guest+Bloggerhttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D48707
The development of an online professional persona has become a critical component in pursuing employment, continuing a successful career and being engaged in the field of your choice.
We recommend students take control of their online identity through social networking.[…] Continue Reading »
By Lori Aitkenhead on January 14th, 2014 | 4851111 comments on this postTrusting+your+experience+when+it+comes+to+Google%27s+search-ranking+factors2014-01-14+16%3A12%3A41Guest+Bloggerhttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D48511
Google uses more than 200 factors to determine how high your website should rank in search-engine results. What are the factors, and which are most important to rankings? Google isn’t always clear on that, leaving search-engine marketers to identify the most important ranking factors through experience and research, in addition to the limited information Google provides. Experience and research don’t always match up with information Google provides, though.[…] Continue Reading »