Archive for DavidGrossman SmartBlogs
Miri Zena McDonald attended the 2012 International Association of Business Communicators World Conference in Chicago and is providing coverage for SmartBrief’s SmartBlog on Leadership. She tweets @mirimcdonald.
David Grossman, founder and CEO of The Grossman Group and former director of communications at McDonald’s, addressed a packed room to talk about what he terms 21st-century communications — namely, that the communicator’s role is changing.[…] Continue Reading »
David Grossman is the founder and CEO of the Chicago-based communications consultancy The Grossman Group and the author of “You Can’t NOT Communicate 2.” I interviewed him about how managers can improve their communication efforts.
How can business leaders best evaluate their communication efforts and identify areas that require improvement?
Most organizations already have data that leaders can use to understand the current state of communication such as an engagement survey or communication climate survey.[…] Continue Reading »