Archive for customerservice SmartBlogs

The Japanese have a word, omoiyari, which has no English word equivalent, but it means to anticipate the customer’s needs and meet those needs before the customer has to ask, or even before the customer realizes they have that need. Taking care of the customer is the most important element to consider when building a restaurant brand, but it’s not the only thing to consider.[…] Continue Reading »

Lisa was super-friendly and always eager to serve me. She was one of the main reasons I parked my car every week at the off-airport parking facility where she worked. Arriving at Acme Executive Parking, I would pull into the facility and Lisa would be the driver who always rode with me to the terminal. After I got out and retrieved my luggage, she would give me a ticket and then drive my slick-looking sports car back to the lot to park.[…] Continue Reading »

Social media has become an important platform for supermarkets to engage with customers, but retailers need to learn to balance the control they have historically exercised over their communications against the power that their employees and customers wield on sites like Facebook, Twitter, YouTube and Pinterest.

In many cases, it is the customers who are diving the conversation, and often it is to the benefit of supermarket operators, according to three food retailers on a panel on social media at the Food Marketing Institute’s FMI Connect show in Chicago.[…] Continue Reading »

Given that the internet has become a stable, ever-present tool in any information-seeker’s arsenal, your company’s Web presence plays a key role in the overall success of your brand. Thus, it’s in every brand’s best interest to create a positive online customer experience, and the right amount of interaction is one of the most dynamic and effective ways to do so.[…] Continue Reading »

Customer service is something that is a reflection of corporate values.

Good service is a reflection of good values. When an employee says that management makes it easy to do what’s right, it means they are teaching employees to put customers first and, most importantly, backing it up by example.

Organizations whose cultures place a premium on doing what’s right are organizations for which employees want to work and customers want to patronize.[…] Continue Reading »