Archive for corporatesocialresponsibility SmartBlogs
In Western society, capitalism often earns a dog-eat-dog reputation. We’ve been led to believe that we can either make money or do good. But it is possible to do both. Your business can benefit your employees, customers, and the world at large if you learn to balance your ideals and pursuit of profit.
The core idea behind conscious capitalism is to marry business goals with a higher purpose to make the world a better place.[…] Continue Reading »
Forty-four years ago, economist Milton Friedman changed the way corporations did business with his declaration that “there is one and only one social responsibility of business — to use its resources and engage in activities designed to increase its profits so long as it stays within the rules of the game.”
Power-suited corporate executives turned their attention to increasing stock prices, upping dividend payments and boosting earnings, all as part of maximizing shareholder value.[…] Continue Reading »
Business leaders act, not react. By nature they are forward-thinking and innovative — a ballast on a ship. But never before has leadership been a more critical tool, with billion-dollar brands being built overnight and distribution trending in ways we never imagined.
It’s the Internet, of course. Consumers are interacting with brands in ways that could never have been done before.[…] Continue Reading »
By James daSilva on April 30th, 2013 | 414121 comment on this postLive+from+%232013GC%3A+The+missions+of+Salesforce.com%2C+Disney%2C+Foot+Locker+and+Whole+Foods2013-05-01+00%3A00%3A46James+daSilvahttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D41412
What do Salesforce.com, Foot Locker, Disney, Whole Foods and Knowledge Universe U.S. have in common? A commitment to success through corporate philosophies that emphasize the value of satisfied employees and customers, and the importance of the long term over the short term, according to C-suite leaders on Monday at the Milken Institute Global Conference.
The session, “Value and Values: Building a High-Performance Company,” was a relatively rare showcase for the value of corporate social responsibility, or CSR, from the perspective of the C-suite.[…] Continue Reading »
Human social organizations are created and guided by leaders — people who see a path and inspire others to travel along it with them. Leaders set the tone, direction and culture for their companies.
A “Conscious Leader” is someone who leads with “Conscious Awareness,” which is a process of recognizing what is going on inside and out, the effects of decisions and actions, and the interaction between a complex array of factors and forces.[…] Continue Reading »