Archive for content SmartBlogs
By Andy Sernovitz on August 15th, 2013 | 44760Comment on this postAndy%27s+Answers%3A+How+to+find+your+word+of+mouth+topic2013-08-15+07%3A56%3A57Andy+Sernovitzhttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D44760
Want people to spread the word about your business? You’ll have to start with something to talk about. And while some viral messages come out of nowhere, it helps to evaluate and plan for the word of mouth topic that’s right for you.
Start by asking these questions:
- Are people already talking about it? Before you decide on a word of mouth topic, follow your customers’ conversations.
Does Facebook’s EdgeRank algorithm ever make you want to punch your monitor? It’s okay to say yes … I think it frustrates everyone from time to time. EdgeRank recently got me fired up, but instead of ruining a perfectly good monitor I decided to “go all scientific on it.” My company has had a Facebook business Page for several years, and in the last year and a half our Facebook community has seen exceptional growth and success.[…] Continue Reading »
By Guest Blogger on July 8th, 2013 | 440591 comment on this post6+tips+for+producing+powerful+videos+that+sell+on+the+small+screen2013-07-08+12%3A53%3A16Guest+Bloggerhttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D44059
Video for the small screen — online, on mobile, or in an installation — works. Study after study has shown that video for the small screen beats traditional TV advertising for engagement and awareness. And the money is following the research — spending on video for the small screen is growing by leaps and bounds.
But it takes more than simply recognizing a trend to produce a memorable video.[…] Continue Reading »
By Janet Johnson on July 2nd, 2013 | 439004 comments on this postEverything+you+need+to+know+about+using+images+to+enhance+your+brand2013-07-02+13%3A13%3A35Guest+Bloggerhttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D43900
Content creation can be one of the toughest areas for a business owner to handle. Knowing what to post and coming up a stead stream of new ideas is not always easy. Content creation is also time consuming to put out onto the social networks, so much so that many businesses just give up. This guide is created to simplify the process of content creation, starting with images.[…] Continue Reading »
By Josh Pigford on July 1st, 2013 | 43732Comment on this post6+ways+to+get+your+customers+to+tell+you+what+content+they+want2013-07-01+12%3A03%3A36Guest+Bloggerhttp%3A%2F%2Fsmartblogs.com%2F%3Fp%3D43732
One of the hardest things about maintaining an effective digital strategy is being able to stay inspired and come up with content ideas. This is an area that many bloggers and community managers struggle with, which isn’t really surprising. The amount of content you need to produce in order to stay relevant online is huge.
Let’s take the example of a small- to medium-sized business.[…] Continue Reading »