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Who buys consumer electronics?

By Pam Allison on January 7th, 2013 | 357014 comments on this postWho+buys+consumer+electronics%3F2013-01-07+05%3A16%3A06Guest+Blogger

More than 150,000 people are expected to attend the Consumer Electronics Show this week in Las Vegas. More than 3,100 vendors will showcase their new and updated consumer electronic devices including high-end television sets, smartphones, smart cars and printers. The goal of the show is for manufacturers to demonstrate the newest technology to stimulate consumer demand over the next few months and years.[…] Continue Reading »

Tags: apple, CES, Consumer Electronics Show, ESRI, ipad, ipod, xbox

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Events, Ideas in Action

Do consumers turn to social media to make tech-accessory buying decisions?

By Susan Rush on January 12th, 2012 | 185404 comments on this post2012-01-12+12%3A00%3A09SmartBrief+Editor

Is social media driving tech-accessory purchases? The answer, at this point, seems to be “yes and no,” said Chris Ely, manager of industry analysis for the Consumer Electronics Association, who outlined results of a study during the session “Tech Accessories in the New Social Paradigm” at the 2012 International CES in Las Vegas.

CEA conducted a qualitative study of 1,000 U.S.[…] Continue Reading »