Archive for community SmartBlogs

On Friday, I discussed the value of customer knowledge. But how do you put that knowledge to work? What role does community play?

Let’s move on to the issue of customer service, or literally serving the customer. That term covers a lot of terrain, so I’ll start with a few examples from my own experience. I’ve been having trouble with my phone line recently, so I decided to try and find out what the problem is.[…] Continue Reading »

Websites that existed prior to the age of social media shared content through the use of newsletters that were e-mailed to listed subscribers. Although social media channels made it easier to share content, a lot of websites have been slow in integrating this technology into their legacy systems. The importance of using social media cannot be understated.[…] Continue Reading »

SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.

This week, we asked: Are you considering closing your Instagram account following its privacy-policy update?

  • I never used Instagram — 50.63%
  • I’m considering closing my account — 25.94%
  • I’ve already closed my account — 12.55%
  • I’m not considering closing my account — 10.88%

Instagram has tried to walk back recent changes to its terms of service, but the damage may have already been done.[…] Continue Reading »

As the founder of Triberr, a network that helps bloggers attract readers, Dino Dogan knows a thing or two about building a community of raving fans. At BlogWorld & New Media Expo in New York, Dogan shared what he’s learned firsthand so other bloggers and marketers can apply these tactics to developing their own followings.

Here are seven keys to building your social media community, based on Dogan’s talk.[…] Continue Reading »

This poll analysis was written by Jeremy Victor, president of Make Good Media and editor-in-chief of B2Bbloggers.com. For more of his writing, visit B2Bbloggers.com and follow him on Twitter and Google+.

SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.

Analyzing the results of our poll questions over the past couple of weeks, I developed a hypothesis that I wanted to test this week.[…] Continue Reading »