Archive for CocaColaSeriesonExecutiveLeadership SmartBlogs

Coca-Cola sponsors this blog and is committed to water conservation. Visit livepositively.com/#/water_conservation_overview to learn more about how water stewardship leads the list of the company’s sustainability efforts.

The Nature Conservancy has a history of partnering with beverage and food companies on projects dealing with water conservation and sustainability. We spoke with Director of Corporate Practices Michelle Lapinski to learn more about the nonprofit’s corporate partnerships.[…] Continue Reading »

The Coca-Cola Company sponsors this blog and the Coca-Cola Retailing Research Council, which serves as an authentic and comprehensive “voice of the customer.” Visit ccrrc.org to learn more about the Council and to download its studies at no charge.

Facebook and Twitter have become such a big part of everyday life in such a short span of time that marketers in all areas of business are struggling to catch up and keep up.[…] Continue Reading »