Archive for Citi SmartBlogs

Typical market research surveys a focus group of people — likely customers or potential customers — who know they’re being interviewed. But what happens when you look at the millions of customer conversations already had on the social Web? These conversations are unfiltered and without the bias of someone asking direct questions.

Interestingly, you can learn a lot about your customers from diving into this way of researching the market.[…] Continue Reading »

This post is by SmartBrief’s Liz Perman, reporting from  INSEAD Women’s Leadership Conference in Fontainebleau, France, last week.

Men and women alike often struggle to maintain a healthy work-life balance, and it gets even more challenging as you move higher in an organization.

Susan Rowe, principal coach & founder of Rowepryal; Evelyne Sevin, partner at Egon Zehnder International; Jane French, head of strategy and product development at Citi; Greg Ellison, managing director at Barclays Wealth; and Anat Bar-Gera, chairperson at 4G Africa, all shared their advice on  balancing a demanding career with raising a family.[…] Continue Reading »