Archive for CarolRoth SmartBlogs

Ideas in Action, Word of Mouth
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Leading a new era of customer engagement with customer loyalty 3.0

By on March 23rd, 2011 | 24 comments on this post

Carol Roth is a business strategist, deal maker and author of the new book “The Entrepreneur Equation.” She will be speaking at SOBCon 2011, which will be held in Chicago from April 29 to May 1.

“That will be $56.02,” said the woman behind the counter.

“Oh wait,” I replied. “I am a member of your VIP program.”

The woman rolled her eyes.[…] Continue Reading »

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