Archive for Branderati SmartBlogs

Every marketer dreams of customers who visit their company’s website and tell all their friends to do the same. Is this an impossible dream? Or can you make your website so much fun that your fans want to tell all their friends to go, look around and join in the party?

What is gamification?

Gamification is when companies add game-design elements such as competition or problem-solving to their website or social communities to make them more fun and engaging and prompt users to come back again and again.[…] Continue Reading »