Archive for Blogging SmartBlogs
Building your business’ reputation through blogging isn’t like those Fidelity commercials where the people look down, and all of a sudden there’s a green path, telling them exactly where to go. It’s not like the State Farm commercials where you can repeat a simple jingle, and someone appears to solve all your problems. Often the path is unclear.[…] Continue Reading »
SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues.
This week, we asked: Have you ever produced event coverage as part of your social media presence?
- Yes: 65.15%
- No: 34.85%
Almost 2 in 3 SmartBrief on Social Media readers say they’re producing original event coverage as part of their social media presence.[…] Continue Reading »
Blogging provides your company an opportunity to share meaningful knowledge with potential clients and customers, which in turn gets them to know, like and trust you. Once they know, like and trust you and your company, the sale isn’t too far behind. But blogging without social media is like peanut butter without jelly, fluff without the marshmallow or thunder without lightning.[…] Continue Reading »
Social media is here to stay, so how does a restaurant utilize it properly? First, social media is not a replacement for traditional marketing; it is only another tool in your marketing toolbox. You might ask the reason you need to engage with social networks at all. Some statistics on social media and purchasing habits:
- Consumers are 71% more likely to make a purchase based on social media referrals.
If there is one thing that social media in education has taught me, it is: Never answer for someone else’s need to know! In a world of discussions using tweets and posts, there is an audience for discussion on any level of experience on any given subject. The subjects that I deal with most often involve education, social media or social media in education.[…] Continue Reading »
Twitter
Facebook
Linkedin
RSS
