Posts Tagged ‘writing’

Guest Blogger

The secret of reliably great content: Blog like a crime reporter

This post is by SmartBrief’s James daSilva. Social-media is about sharing, connections and finding new opportunities through a wider web of knowledge, contacts and content. But what makes great content? If we can’t recognize and create great content, or listen to what our audiences respond to, how can we truly master social media? First, we [...]

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Jesse Stanchak

Who is your Ideal Tweeter?

SmartPulse — our weekly reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social-media practices and issues. Last week’s poll question: What is most likely to make you tweet or retweet a link to a news story? I thought certain people in my network would appreciate the story 51.23% I [...]

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Jesse Stanchak

What every blog needs to be great

SmartPulse — our weekly reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social-media practices and issues. Last week’s poll question: Which of these qualities is most important to a blog’s success? A distinctive voice –  43.41% Compelling exclusive content — 35.66% A unique niche – 11.63% Strong promotion via [...]

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Mary Ellen Slayter

Today’s bonus tracks

SmartBrief on Social Media is back with another day’s worth of extra goodies that didn’t quite make the daily newsletter. Twitter is a great outreach tool for many businesses, but our first bonus track of the day notes that it can be a booster for law firms as well. Just don’t expect too much two-way [...]

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