Posts Tagged ‘viral marketing’

Merritt Colaizzi

3 things most people don’t understand about viral marketing

There was no dearth of fascinating conversations Thursday between new and traditional media moguls at Business Insider’s IGNITION: Welcome to the Future of Media event speakers at the Time Warner building in New York City. Amid back-to-back interviews and panels with the leaders of Foursquare, Living Social, Thrillist, Gawker Media, Hulu, Yahoo!, Bloomberg, Dow Jones, [...]

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Jesse Stanchak

This week’s most clicked

The 5 most-clicked links in SmartBrief on Social Media this past week: Is BP right to ignore its Twitter critics? 10 myths viral marketers can’t afford to believe Is Digg dying? Foursquare CEO crowned “king of social media” The 6 words all social marketers must remember likely to trust their friends

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Jesse Stanchak

Dandelion Marketing: How to increase your odds of going viral

Today’s guest post comes from Jeremy Epstein, founder and chief marketing navigator at Never Stop Marketing, a strategic marketing firm based in Washington, D.C., with clients including Microsoft, Johnson & Johnson and New York Times best-selling author Dan Pink. You can subscribe by e-mail or RSS to the Never Stop Marketing Blog, follow Jeremy on [...]

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Andy Sernovitz

Andy’s Answers: How Coke is taking their brand around the world with Expedition 206

My company, GasPedal, recently hosted BlogWell: How Big Brands Use Social Media in Atlanta. Our presenters represented some of the world’s biggest brands, all sharing how they’re using social media. We’re gearing up for our next BlogWell in San Diego on February 16 — featuring case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community [...]

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