Posts Tagged ‘Tyson Foods’

Andy Sernovitz

Andy’s Answers: How Tyson Foods is building community around the issue of hunger

Earning trust and credibility within a community can be hard for a brand, especially around a sensitive issue like hunger. But Tyson Foods — which has been involved with hunger relief efforts for nearly a decade — is an example of how to do it right. In his case study presentation from BlogWell in Cincinnati, [...]

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Mary Ellen Slayter

BlogWell preview: A conversation with Tyson’s Ed Nicholson

Some of the biggest names in global business will gather next week at BlogWell to share tips and strategies for making the most of social media.  Smartbrief is a co-sponsor of the event, and Senior Editor Mary Ellen Slayter recently talked to one of the presenters, Ed Nicholson, director of community and public relations for [...]

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