Posts Tagged ‘sungard’

Andy Sernovitz

Andy’s Answers: How SunGard is building business-to-business communities

Anyone who’s built a successful community of any kind knows it’s not an overnight project. It takes commitment, hard work and plenty of trial and error — whether you’re a solo blogger or a billion-dollar software brand like SunGard. In her BlogWell case study presentation, SunGard’s Leah Patterson explained how the brand is building its [...]

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Andy Sernovitz

Andy’s Answers: How SunGard built social media from within

Continuing with our previews for BlogWell in San Diego on February 16 — featuring social media case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community Medical Centers, State Farm Insurance, and the U.S. Navy — here’s a few more big ideas from our last BlogWell, hosted in Atlanta. In her presentation, “Building Social Media [...]

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