Posts Tagged ‘Social Media 101’

Mary Ellen Slayter

Social networks – a primer

Today we continue our primer series with an excerpt from the IAB’s User Generated Content, Social Media, and Advertising – An Overview. What are Social Networks? Online networks like MySpace, Facebook, Bebo, and LinkedIn represent some of the most dynamic and promising manifestations of social media yet. These sites allow for networking on a grand [...]

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Merritt Colaizzi

User generated content – a primer

The following is an excerpt from the Interactive Advertising Bureau’s excellent Platform Status Report “User Generated Content, Social Media and Advertising – An Overview” published in April 2008. Over the next couple weeks, we will serialize this report in collaboration with the IAB to familiarize SmartBrief readers with commonly adopted social media terminology, practices, technologies [...]

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