Posts Tagged ‘SMSS’

Mary Ellen Slayter

SMSS: How to use LinkedIn with business savvy

This post is by Brooke Howell, SmartBrief’s small-business editor. When Lewis Howes crushed his wrist, along with his dream of making his fortune playing football, and ended up bedridden on his sister’s couch with no college degree and no job, he could have made best friends with Ben & Jerry and whiled away the hours [...]

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Emily Molitor

SMSS: Defining and measuring success with Jason Falls

One of the most difficult aspects of pitching social media to leadership is proving its worth in numbers, or, to be frank, cash. Often, this process is frustrating because social-media achievements and positive strides are seemingly unquantifiable. Enter the mythbuster, Jason Falls. Falls, founder of consulting company and blog Social Media Explorer LLC, spoke to [...]

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