Posts Tagged ‘race’
Facebook finds a way to predict your ethnicity
This post is by Kaukab Jhumra Smith, a contributing editor at SmartBrief. A team of researchers from Facebook has come up with a way to predict the ethnicity of Facebook users in the U.S. by using a combination of U.S. Census data and an analysis of users’ first and last names. The team won the [...]
Social-media marketing and race
During the 2006 Idaho governor’s race, there was a lesser-known candidate named Dan Adamson who was looking for a way to drum up interest in his campaign. He announced that he was going to try to connect with Latino voters by offering a free taco to everyone who voted in that year’s primary, regardless of [...]
