Posts Tagged ‘outsourcing’
Getting started with in-house SEO: a Q-and-A with AOL’s Simon Heseltine
This blog series, featuring interviews with speakers from the SES Conference & Expo, scheduled Aug. 15 to 19 in San Francisco, is brought to you by Incisive Media. This Q-and-A is with Simon Heseltine, AOL’s director in charge of search engine optimization. Heseltine is in charge of organic search and training across all of the AOL and Huffington Post Media [...]
Is your social media presence in the right hands?
SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues. Last week’s poll question: Are you outsourcing any of your social media efforts? No, and I don’t plan to 65.87% Yes — part of my social media presence 14.33% No, but [...]
Outsourcing social media: Not awesome
An article by Kermit Pattison in the Small Business section of New York Times last week got us thinking. It’s about the trend in small businesses toward outsourcing data entry, writing, Web design, accounting, HR and payroll to remote, “virtual teams”. That all seems moderately reasonable. This sentence, though, stopped us in our tracks: “Some [...]
