Posts Tagged ‘old spice’
What’s the next big idea in hospital marketing?
Chris Bevolo is the founder and principal of health care marketing agency Interval and president of Chris Bevolo Consulting. To read more of Bevolo’s insights on the marketing world, visit his blog. This summer, I was able to catch up with the rest of the world by watching the first three seasons of the TV [...]
Exploring the dangerous genius of Old Spice’s video ads
This post is by SmartBrief’s Amanda Yeager. SmartPulse — our weekly reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social-media practices and issues. Last week’s poll question: What do you think about social-media campaigns that interact directly with the consumer, such as Old Spice’s popular Twitter/YouTube campaign that quickly [...]
This week’s most clicked
The 5 most-clicked links in SmartBrief on Social Media this past week: Cisco’s Old Spice Guy clone doesn’t pass the smell test Say goodbye to the era of new stand-alone social networks Twitter “mood maps” take America’s emotional pulse 25 ways to make your corporate blog shine How a great landing tabs gets Facebook users [...]
This week’s most clicked
The 5 most-clicked links in SmartBrief on Social Media this past week: How Old Spice conquered social media in a single day CEOs share their social-media secrets 5 things every social-media policy should include Are tequila and Twitter a perfect pairing? 5 business-to-business social-media marketing tips
