Posts Tagged ‘nonprofits’

Andy Sernovitz

Andy’s Answers: How REI used Facebook Places to support local nonprofits

In his recent BlogWell presentation, REI’s manager of digital engagement, Jordan Williams, took us behind the scenes of how the company explored Facebook Places to support charitable causes. Jordan shares how it got the program off the ground, what worked, what didn’t, and what the company learned from it all. A few of his big [...]

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Andy Sernovitz

Andy’s Answers: What political and nonprofit groups can teach you about word of mouth

Some of the most clever and powerful word of mouth comes from those who are in the business of getting people to believe in and fight for a cause: political organizations and nonprofit groups. While their budgets and resources often vary widely, the ones spurring the most change are using a lot of word of [...]

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Jesse Stanchak

How to raise funds for your nonprofit using social media

This post is by Kaukab Jhumra Smith. Put a bunch of nonprofit professionals in a room, ask them how to use social media to raise money for their organization, and you’re likely to get a fair amount of uncertainty and disagreement. If you were at the recent Nonprofit 2.0 Unconference in Washington,  D.C., however, you’d [...]

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Andy Sernovitz

Andy’s Answers: How charity: water makes it easy to rally fans around a cause

Giving fans a worthy cause to rally behind gives them something inspiring to talk about and recruit their friends to get involved in. Few organizations do this better than charity: water. Their amazing ability to create word of mouth inspired us to select them as our official charity for our Word of Mouth Supergenius conference. Because we’re [...]

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Jesse Stanchak

SmartBrief on: Social media for nonprofits

Social-media news often focuses on consumer-facing companies, but social platforms can be a boon to a wide variety of organizations, including nonprofits. While the tactics may vary, you’ll be surprised at the similarities between the social strategies employed by businesses and nonprofits alike. After all, nonprofits are all about organizing people around a given issue [...]

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Jesse Stanchak

What nonprofits need to know about social media

Beth Kanter is the author of Beth’s Blog: How Nonprofits Can Use Social Media, one of the longest-running and most popular blogs for nonprofits and co-author of the forthcoming book, “The Networked Nonprofit,” to be published by J. Wiley in 2010. Beth is also the CEO of Zoetica, a company that serves nonprofits and socially [...]

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Jesse Stanchak

Today’s bonus tracks: Networking after the axe falls

We’ve all been there: the contract ends, the company folds, or maybe you just got canned. You look at barren job boards and bursting recruitment fairs and think: I need help. The good news is that there’s never been an easier time to build your personal network– or get more out of the network you’ve [...]

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Mary Ellen Slayter

Inspiration from the nonprofit world

Today’s guest post is from Terry Barber, “chief inspirator” at Grizzard Communications Group. His expertise is philanthropic branding for health care nonprofits and colleges and universities. Judging by many of today’s corporate taglines and promises, you would assume these inspiring sound bites belong to nonprofit organizations. Listen to just a few of my favorites from [...]

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