Posts Tagged ‘non-profits’

Andy Sernovitz

Andy’s Answers: How can I encourage my fans to take action?

Having an army of fans is a fantastic word-of-mouth asset — but that’s only half the job. The other part is getting them to take action — this is where the power of word of mouth really starts to make itself apparent. While most fans would love to help you, they might not be sure [...]

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Jesse Stanchak

The social media challenge facing every nonprofit

Nonprofits and traditional businesses aren’t always as different as they appear. Sure, they’re going to do different things with their revenue. But on the road leading up to making a sale (or securing a donation), they’ve got a lot of the same worries. They both want to get their names out there, shape their brand [...]

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