Posts Tagged ‘mobile web’
This week’s most clicked
The 5 most-clicked links in SmartBrief on Social Media this past week: How Starbucks brews social-media success Why marketers must go mobile How social businesses will evolve in 2010 Blogging is over, argues social-media adviser Why social marketing is a mind-set, not a tool
Why the mobile Web matters for marketing
Whenever I write about the influence of technology on social-media marketing, someone invariably trots out this chestnut: “Platforms come and go, but the ideas behind social-media marketing stay the same.” I think that statement is usually correct — but it only works in the near-term. Small changes like the shift from Friendster to MySpace to [...]
