Posts Tagged ‘geolocation’

Jesse Stanchak

This week’s most clicked

The 5 most-clicked links in SmartBrief on Social Media this past week: 20 greatest social-media campaigns of all time 13 skills social-media leaders can’t do without 5 successful location campaigns — and 5 big losers How do you define social-media ROI? How nonprofits make sense of social-media ROI trust their friends

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Rob Birgfeld

“Open database of places”: Could it be true?

Since social media landed on the radar of business marketers, one of the toughest challenges has been how to keep up with the latest tools and platforms. It wasn’t long ago that I was charged with building my former company’s MySpace strategy. Man, that skin was something else. Today, marketers are faced with more opportunities [...]

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Paul Chaney

Poll: Readers skeptical on use of location-based social networks

SmartPulse — our weekly reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social-media practices and issues. Last week’s poll question: Are you currently using location-based social networks such as Foursquare, Gowalla or MyTown? I haven’t started using them, and I don’t plan to.  43.84% I haven’t started using them, [...]

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