Posts Tagged ‘event’

Adam Gaub

Understanding patience adherence requires a variety of perspectives

The event discussed in this post, “Patient Adherence Through the Lens of Social Media in the Healthcare Continuum,” is being jointly hosted by SmartBrief. Wool.labs Chief Operating Officer Michele Bennett says she is hoping that a Feb. 24 event in Philadelphia will bring to the forefront a variety of different experiences involving patient adherence to [...]

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Adam Gaub

Wool.labs event aims to push chatter toward change

Wool.labs is all about reading the tea leaves, so to speak. By taking what is said in online blogs and social-media sites about a specific topic and compiling the data into a single report, the company gives hard facts to what is being said about a product and where it may be headed in public [...]

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Merritt Colaizzi

Social Media (Mc)Nuggets

A super-sized portion of useful social media nuggets was served up by Bradley Kay, president of independent marketing and communications firm SS+K, and the panel he moderated at this week’s IAB Marketplace titled “Controlled Spontaneity: Paying Attention to the Man Behind the Curtain.” It says a lot about our culture that the most compelling viral [...]

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Merritt Colaizzi

Cupcakes and Gov 2.0

I attended a brilliantly packaged event last week, Blogging and Cupcakes: Using Social Media in a Crisis. Not a fan of getting to Georgetown at rush hour in the rain, I wavered, but with a curious confection of a title and Debbie Weil, a member of our SmartBrief on Social Media Advisory Board as co-host, [...]

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