Posts Tagged ‘content’
This week’s most clicked
Tips to get the most out of YouTube’s redesign; how Facebook is turning users into Timeline fans; and 3 types of content that’s a slam dunk for your fans. It’s all in this week’s top five most-clicked links in SmartBrief on Social Media: How to build a truly great Facebook tab How to set up [...]
Andy’s Answers: Which types of content do fans love to share?
If you’ve created anything at all and put it out into the world, you know that some things are fundamentally more sharable, exciting and interesting for your talkers than others. And while it’s different for every brand and every group of talkers, there are a few core forms of content that fans typically love to [...]
5 traits of a great custom-built Facebook tab
Chelsea Hejny is a social media writer at ShortStack, a tab-designing tool that creates custom Facebook Pages. Hejny also works as a president of the American Marketing Association in Nevada. Great Facebook Pages are easy to spot; however, the reasons for their greatness might not be so obvious. Visually appealing and well-designed tabs are good, [...]
Andy’s Answers: How can I get more people talking about me on Twitter?
Twitter is a great place to test content ideas and word-of-mouth topics. There, conversations move fast, groups of potential talkers are diverse and it’s acceptable to try little experiments to see what works. Whether you’re getting started or looking to boost buzz about what you’re doing, there are a few simple steps you can take. [...]
How to create News Feed-worthy Facebook content
Chelsea Hejny is a social media writer at ShortStack, a tab-designing tool that creates custom Facebook Pages. Hejny also works as a president of the American Marketing Association in Nevada. Creating and managing a Facebook Page for your business or organization is only half the battle. For a Page to have real value, its content needs to [...]
What the most popular social media stories of 2011 say about the state of social
Readers of SmartBrief on Social Media get summaries of the most important social media articles delivered to their inbox for free every weekday. I like to think that the stories we choose to link to in any given issue say a great deal about the state of social media on that day. Looking at the [...]
How “A Charlie Brown Christmas” reveals the true meaning of viral content
If you work in online marketing, you’re no stranger to the pressure to create a piece of content that will take on a life of its own. But anyone who has ever tried to create a piece of “viral” content knows that it’s a very tall order. When you look at the kinds of content [...]
Should you blend seasonal content into your social media presence?
SmartPulse — our weekly nonscientific reader poll in SmartBrief on Social Media — tracks feedback from leading marketers about social media practices and issues. This week, we asked: Are you adjusting your social media presence to include holiday-related content? The results: We might do a few holiday-related posts or tweets: 51.28% Yes, we talk about [...]
