Posts Tagged ‘buzz2010’
Build your social community with passive users
According to best-selling author Charlene Li, creating a sustainable social ecosystem means focusing on the passive “watchers” first and the actively engaged members of your community second. Li noted this as she kicked off SmartBrief and SocialFish’s summer breakfast series, Buzz2010, on social media for associations. Li discussed recent findings that analyzed the way people [...]
Responding to disaster 2.0: Haiti’s “wake-up call” for the Red Cross
Social networks are profoundly changing the way we receive and react to news about disasters around the world. In the aftermath of the earthquake that struck Haiti in January, the response on Twitter provided a “textbook example” of how people use social media as a community to share information about a crisis, provide solutions to [...]
Taking your organization through the social-media transformation
As part of last week’s Buzz2010 in downtown Washington, D.C., SmartBrief and SocialFish hosted a panel of experts who have been working through the risks of social media at their organizations for years. Mark Story (pictured at center) is the director of new media at the Securities and Exchange Commission, the regulator in charge of [...]
Buzz2010: 5 ways to achieve open leadership
This guest post is by Jennifer McNally, SmartBrief’s director of editorial operations. “Focus on the relationship, not the technology.” Sage advice from social media expert Charlene Li, who kicked off our Buzz2010 series of breakfast meetings with tips for associations to be more transparent as they embrace social media. Facebook, Twitter and LinkedIn may be [...]
Social-media experts’ No. 1 tips
At last year’s Buzz2009 Social Media for Association Leaders, we asked our panel of social-media experts for the No. 1, most powerful tip they would give about social media and developing a social strategy. Despite the many different approaches to social media, the experts came to one conclusion: Keep it simple. Here’s a quick roundup [...]
Charlene Li answers your questions on social engagement and open leadership
Leading up to our Buzz 2010: Social Media for Associations event on June 16, we asked you, our readers, for questions that you’d like to ask our keynote, Charlene Li. We selected four of the best questions, and passed them along to Charlene, (recently named one of the 100 most creative people by Fast Company) [...]
Charlene Li on business through relationships, not transactions
Ben Whitford, a contributing editor to SmartBrief on Social Media, recently interviewed Charlene Li about her new book, “Open Leadership.” Charlene Li will be the keynote speaker at Buzz 2010, with a discussion of the impact of open leadership for running trade associations and nonprofits in Washington, D.C. To learn more about this June 16 [...]
Open readership: Charlene Li takes your questions
Admittedly, I’m the cynic of our team. After last year’s stellar lineup for Buzz2009, an event we hosted in Washington DC last summer for trade association executives eager to learn about incorporating social media into their communications and membership activities, I was convinced that we had peaked and had no chance to match our inaugural [...]
