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Posts Tagged ‘BusinessWire’

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Merritt Colaizzi

Review of Business Wire’s social media PR tool

By Merritt Colaizzi on July 31, 2009 | 42434 Commentshttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F2009%2F07%2F31%2Freview-of-business-wires-social-media-pr-tool%2FReview+of+Business+Wire%27s+social+media+PR+tool2009-07-31+13%3A30%3A45Merritt+Colaizzihttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D4243

During the planning of Buzz2009, we reached out to Business Wire, our partner in industry-specific press release listings, to try out their new EON (Enhanced Online News) service. We mostly employed free word-of-mouth techniques to generate interest in Buzz2009 and wanted to see how an enhanced version of the more traditional PR route measured up [...]

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Tags: andy sernovitz, BusinessWire, Enhanced Online News, guy kawasaki, webinar
42434 Commentshttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F2009%2F07%2F31%2Freview-of-business-wires-social-media-pr-tool%2FReview+of+Business+Wire%27s+social+media+PR+tool2009-07-31+13%3A30%3A45Merritt+Colaizzihttp%3A%2F%2Fsmartblogs.com%2Fsocialmedia%2F%3Fp%3D4243
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