Author Archive
Andy’s Answers: How Orange Business Services is succeeding with business-to-business social media
Continuing with our previews for BlogWell in San Diego on February 16 — featuring social media case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community Medical Centers, State Farm Insurance, and the U.S. Navy — here’s a few more big ideas from our last BlogWell, hosted in Atlanta.
In his presentation, Yann Gourvennec, Head [...]
Tags: Orange Business Services, ROI, video
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Andy’s Answers: How SunGard built social media from within
Continuing with our previews for BlogWell in San Diego on February 16 — featuring social media case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community Medical Centers, State Farm Insurance, and the U.S. Navy — here’s a few more big ideas from our last BlogWell, hosted in Atlanta.
In her presentation, “Building Social Media [...]
Tags: internal communication, leadership, sungard
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Andy’s Answers: How to keep your brand safe and ethical in social media
Continuing with our previews for BlogWell in San Diego on February 16 — featuring social media case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community Medical Centers, State Farm Insurance, and the U.S. Navy — here’s a few more big ideas from our last BlogWell, hosted in Atlanta.
This is my presentation from BlogWell, [...]
Tags: ethics, FTC, regulation, training
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Andy’s Answers: How Turner is thriving as a media company in the social media era
Continuing with our previews for BlogWell in San Diego on February 16 — featuring social media case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community Medical Centers, State Farm Insurance, and the U.S. Navy — here’s few more big ideas from our last BlogWell, hosted in Atlanta.
In his case study presentation, “A Thriving Media [...]
Tags: fan community, targeting, Turner Broadcasting System
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Andy’s Answers: How ConAgra Foods is embracing a social media culture
Continuing with our previews for BlogWell in San Diego on February 16 — featuring social media case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community Medical Centers, State Farm Insurance, and the U.S. Navy — here’s a few more big ideas from our last BlogWell, hosted in Atlanta.
In her presentation, “Embracing a Social [...]
Tags: branding, conagra, executives, human resources
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Andy’s Answers: How Newell Rubbermaid manages social media from a multi-brand perspective
As we gear up for our next BlogWell in San Diego on February 16 — featuring social media case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community Medical Centers, State Farm Insurance, and the U.S. Navy — I’m sharing some of my favorite big ideas from BlogWell Atlanta as a preview.
In his presentation, Newell [...]
Tags: brand management, branding, Newell Rubbermaid
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Andy’s Answers: How The Home Depot built their social media program
As we gear up for our next BlogWell in San Diego on February 16 — featuring social media case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community Medical Centers, State Farm Insurance, and the U.S. Navy — I’m sharing some of my favorite big ideas from BlogWell Atlanta as a preview.
In their presentation, The [...]
Andy’s Answers: How UPS protects its brand through social media
My company, GasPedal, recently hosted BlogWell: How Big Brands Use Social Media in Atlanta. Our presenters represented some of the world’s biggest brands, all sharing how they’re using social media. We’re gearing up for our next BlogWell in San Diego on February 16 — featuring case studies from Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community [...]
