Comments on: The Wizard of Oz and corporate voice

By: What “The Wizard of Oz” can teach your PR department « FCEdge Powerful Marketing Communications

Thu, 19 Aug 2010 14:47:40 +0000

[...] What “The Wizard of Oz” can teach your PR department Many PR strategists could learn a thing or two from “The Wizard of Oz,” says social-media consultant Shel Israel. The Wizard had a loud, authoritative voice — but he was soon revealed as a little man hiding behind a curtain. Similarly, social media is pulling back the curtain on corporate PR, making it harder for companies to speak in monolithic voices — but also making it easier for them to form meaningful human relationships with their customers. SmartBrief/SmartBlog on Social Media [...]

By: Learning leadership from the Wizard of Oz

Learning leadership from the Wizard of Oz — Mon, 09 Aug 2010 00:13:44 +0000

[...] The Wizard of Oz and corporate voice (smartblogs.com) [...]

By: Godec Randall » Blog Archive » Performance Anxiety, Crisis Communication, and Why the Internet Makes Us Stupid

Wed, 21 Jul 2010 23:06:42 +0000

[...] http://smartblogs.com/socialmedia/2010/06/28/the-wizard-of-oz-and-corporate-voice/ [...]

By: The Wizard of Oz and corporate voice : Earn Money News

The Wizard of Oz and corporate voice : Earn Money News — Tue, 29 Jun 2010 22:32:58 +0000

[...] SmartBlog On Social Media [...]

By: ‘Test Article’ For “Unique Article Wizard” | LessonsSinging.com

Mon, 28 Jun 2010 20:35:48 +0000

[...] The Wizard of Oz and corporate voice | SmartBlog On Social Media [...]

By: Tweets that mention The Wizard of Oz and corporate voice | SmartBlog On Social Media -- Topsy.com

Mon, 28 Jun 2010 14:10:41 +0000

[...] This post was mentioned on Twitter by SocialWize and Santi Chacon, Ana Hoffman. Ana Hoffman said: The Wizard of Oz and corporate voice: Today’s guest post is by Shel Israel, who consults companies on social-media… http://bit.ly/anqSFs [...]