Comments on: Getting your small business started with social media

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By: Matt W.

Matt W. — Sun, 21 Nov 2010 01:29:45 +0000

I've also noticed that many small biz owners are getting stuck in the planning mode and putting off their social marketing campaigns. But the only way to learn is to take action.

Their own employees are also a good resource base to start with. Or they can hire a social marketing professional and have an employee interested in it work closely with the professional to learn how it is done.

Social marketing campaigns may also be a good way for business owners to engage in productive conversations with their employees. Many employees have great marketing ideas but are just too shy or do not want to take the risk of voicing them out.

So if a company is becoming more social externally, they should start being social internally as well. Social marketing can also be a start of the process wherein a company can refine, renew, and re-energize their brand or USP.
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By: James

James — Mon, 13 Sep 2010 21:35:32 +0000

Social Media is important, but at the end of the day it’s tool. If you don’t know how to use a hammer it won’t help you at all. You have to know how to use social media to benefit your company. My recent post Security Issues on Social Network Websites

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By: Business Marketing

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By: Mike

Mike — Sat, 05 Jun 2010 17:54:58 +0000

Great article. As a young learner in the game right now, it's hard to convince clients the ROI of a successful SM campaign. It's generally low cost marketing tool that is easily monitored and tracked but is a fairly untapped resource for most businesses. My recent post twtqpon > print coupons