Jesse Stanchak

Still seeking transparency

SmartPulse — our weekly reader poll in Smartbrief on Social Media — tracks feedback from leading marketers about social media practices and issues. Paul Chaney, Internet marketing director for Bizzuka, author of “The Digital Handshake,” and member of the SmartBrief on Social Media Advisory Board, helps create the questions and analyzes the results. We run the poll question each Wednesday in our e-newsletter and feature Paul’s analysis on this blog.

Last week’s poll question: There’s a lot of talk about how social networking can improve the process of government. In terms of social-media adoption, do you think the government is playing catch-up with the private sector or is on par with it?

  • Government officials wouldn’t understand the meaning of the term “transparency” if it hit them in the face. 47%
  • It is definitely in catch-up mode. 32%
  • The government is doing a good job in using social media on par with the private sector. 15%
  • I have no comment, Senator. 6%

“We must use all available technologies and methods to open up the federal government, creating a new level of transparency to change the way business is conducted in Washington, and giving Americans the chance to participate in government deliberations and decision-making in ways that were not possible only a few years ago,” said President Barack Obama in his campaign platform on the use of technology. Obviously, in the minds of most of the survey respondents, that platform plank has yet to be nailed down.

With the prevalence of technology that makes communication much more transparent, collaborative and connected, government will have to become more social in its orientation. The public will not allow anything to the contrary. It challenges an old-guard, command-and-control mentality, but I’m encouraged that, whether you agree with his politics or not, we have a president who sees the advantages of a collaborative, grassroots approach to government.

Whether government will become a “platform” (to quote technologist Tim O’Reilly) of, for and by the people remains to be seen. At least the conversation is trending in that direction.  –Paul Chaney

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  • Posted by Twitter Trackbacks for SmartBlog On Social Media » Still seeking transparency [smartblogs.com] on Topsy.com on December 2nd, 2009 at 7:21 am

    [...] SmartBlog On Social Media » Still seeking transparency smartblogs.com/socialmedia/2009/12/02/still-seeking-transparency – view page – cached SmartPulse — our weekly reader poll in Smartbrief on Social Media — tracks feedback from leading marketers about social media practices and issues. [...]

  • Posted by Matches Malone on December 2nd, 2009 at 11:46 am

    This is funny when you consider the fact that recently Obama admitted to having never actually tweeted….

  • Posted by Marc Meyer on December 2nd, 2009 at 11:50 am

    Would have been good to share this info yesterday during our weekly #socialmedia tweetchat, yesterdays topic was on the impact of social media in government.

  • Posted by uberVU - social comments on December 2nd, 2009 at 11:51 am

    Social comments and analytics for this post…

    This post was mentioned on Twitter by sbosm: Poll results from @Pchaney: Still seeking transparency: http://ow.ly/HOGJ...

  • Posted by Steve Lunceford on December 14th, 2009 at 12:59 pm

    Any statistics on how many/who took the pool? Without that sort of information on respondents, I fail to see how useful any of this data is other than some quick blog fodder.