Jesse Stanchak

Today’s bonus tracks: Putting YouTube to work

Hot on the heels of her Facebook guide, Meryl Evans offers up a few choice tips for businesses looking to put YouTube to work. There are three big uses for YouTube, she argues: establishing oneself as an expert, creating awareness of a product or service and engaging customers on a direct level. Evans offer several ideas in each category, suitable for YouTube novices, as well as businesses who have a toehold, but want to take the presence to the next level. For even more advice and news on a range of platforms, check out SmartBrief on Social Media’s daily newsletter.


Related posts:

  1. Mad Men Yourself: The beauty of putting fans to work
  2. YouTube forever?
  3. What works for Mom, doesn’t work for Facebook

Tags: content distribution, ,
Bookmark and Share
Categories: Bonus Tracks
Permalink

Leave a Reply