Archive for January 22nd, 2009
Andy’s Answers: How to create an authentic voice
Blogging and social media presences that sound like your corporate press release won’t work. Social media is where people talk to people, not to lifeless or unoriginal companies. At the same time, it doesn’t require a personality boot camp to get started — you already know how to talk like a real person.
What to do:
Get [...]



