Google+ Hangouts lets people video chat within social media without having to log into a clunky Skype client. Until a few days ago, Google placed a cap on the number of people who could be in a hangout, so it was more focused on social and less on broadcast. Now, however, companies can broadcast content live to viewers within a hangout and reach a lot more people. Find out how social media covered the launch of Google+ Hangouts on Air and learn how to use it to promote your business on social media in this “Future of Engagement” episode.

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Alerti social media monitoring graph on social media chatter surrounding the release of Google+ Hangouts on Air:

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